Tuesday, May 7, 2013

Journey with a Virtual Team



 
This is how we have started communication with our virtual counterpart two months ago. During our thirteen weeks journey of “High Performance Collaboration”, we have learned how to formulate and work in a virtual team across culture and share knowledge while resolving probable team conflict and work for mutual benefit ensuring a win-win and such work in a highly efficient diversified efficient virtual work team.

Throughout our virtual team project our team had to work with another team, meeting virtually, where we have observed all the topics we have covered and learned during our coursework to generate high performance outcome.

 Team Formation

I shall say that our virtual team was beyond the restriction of social, cultural, demographic and religious boundary and worked as a representative of global arena. Three members of my own team are from three different countries are working in a fourth country. When we have formed our team, we decided that we shall take the advantage of multicultural learning and pick the best of each culture and work on something that will suit for all the culture and country. Boris is a symbolic representation of European zone or better to say western world who loves freedom and wants to explore the charm of life. Nancy is a representative of traditional Chinese female society (Fu, Wu & Ye, 2007). Her introversion, politeness and avoidance represent the Hofestede’s findings of Chinese cultural dimension (Hofstede, 1984). Me on the other hand is a representative of Indian region what is mostly unknown to researchers, therefore still people believe that people of that region are mostly snake charmers and enchanters. That is how we have tried to learn from our own team members by taking the advantage of our diversified culture and knowledge.
 
 

The only similarity we had in our group is our educational background and all of us were from business school; however when we are formed in group with our virtual group we have found that all of them are from engineering background. Therefore, it became a simultaneous benefit and challenge to decide whether to accommodate and compete, or collaborate or compromise among the team members for a common goal (Sadri & Condia, 2012).

 Team Management

I think, we have successfully managed the team by following a structured policy. We know that working in virtual team has two core areas of restriction: infrastructure and time. In the infrastructure section first and most important part is the availability of good internet connection. In most of the countries, it is yet not accessible, hence even many parts in Hong Kong, especially in the New Territories, speed is not yet good enough. Even in the prominent areas, some providers are unable to provide uninterrupted high speed service what we have faced during our first meeting when Boris had to sign out in the middle of our discussion because of the bad connection of the place.

Second important infrastructure needed for such communication is the access and usage of common medium. Different communication mediums are now been used, even from mobile call, people can do a teleconferencing. In my first mail, I have mentioned about the usage of facebook, QQ or Skype as our probable medium of communication. I know, recently “wazzup” is one of the most preferred mobile communication medium in Hong Kong and Chine but I am not a user of that. Initially, our other group chooses QQ but I was more comfortable with facebook and skype as I am not a good QQ user, neither Boris; therefore they agreed to use skype for our support. Their support was visible in the comment of Nee, when he informed us that his other two team members are seating with him and downloading skype to communicate with us.     

 
Other restriction we face in virtual teamwork is the effective time management. When to start and who will start. This is often a dilemma to find a convenient time for all the team members. Initially, I have prepared a time management excel format and sent it to the evening group to find their suitable meeting time. Nee discussed with his team and replied the excel again market their free time in yellow mark and such we came to know that they are free on next Thursday from 1 to 5 p.m. and Friday, Saturday and Monday 1 to 3 p.m. and based on that we decided on our available suitable time between those time period.

 
 
Virtual Integration
 
 
One of the major learning of this course is to be updated with technological advancements and replace physical with the cybernetic existence and replace vertical with virtual integration (Magretta, 1998). To reduce the cost of physical setup and manage time efficiently, people now are not going to physical office rather working from home making a virtual home-office. In our team, we also practiced the same. Going for meeting in CityU would waste my more than two hours of time considering both way. It would also waste a significant time to my team members as well what was replaced by the internet meeting and we integrated with each other from home serving our purpose best. 
 
Knowledge Management
 
Core of our knowledge management practice was to find out our individual expertise and assign tasks based on that expertise. When we initially, meet with the evening group, the initial idea they came up with was to develop a mobile application for ordering food from the restaurants. They are the engineers and have the expert knowledge on this subject area. On the other hand, our team came up with an idea to serve the community. Although we were not expert in community service but my previous track of working in a NGO based banking company, influenced me to think about doing something for people. My teammates accepted this idea because it is a concern for the people across the world.

Second thing worked well in our virtual team is our sharing mind with openness to accept the criticism. All the team members were open to share their ideas about the project and find the pros and cons of the topic while considering the opportunities and threats. In our first meeting, when we came up with these two ideas, both of morning and evening team were trying to find the beauty of the opposite team and acceptance in the real world practice. We shared what are the problems there might be in this project and relative cost-benefit analysis was been done. As the knowledge we had was mostly the personal tacit knowledge, our virtual meeting with open question and answer helped us to share and manage them well.

 Conflict Resolution
Study says that email communication creates conflict among the people. As they are not communicating face-to-face, proper emotion does not revel from the mail. Moreover late or no reply of mail also creates confusion among people. During our team activities, we did not face any problems like this except a couple of time, what made some confusion among us but properly handled based on dual concern model of conflict management (Goldfien & Robbennolt, 2007).

The first room of conflict created based on the question of task conflict of which project should be accepted on the first meeting date and most of the team members were in favor of developing mobile application as it was relatively understandable topic to everyone; however changed to the community integration project after initial presentation based on the class response on the higher acceptable ground of interest.

Second conflict raising section developed in our second meeting, based on process conflict, when I started explaining the project to the team. As the topic was very new to everyone, most of them started asking question about viability and applicability while real life advantage and implacability for media benefit was also under question. Nevertheless, all of them accepted the points and together we have developed around 10-12 points and they behaved in more accommodating way.

Third conflict was raised when we divided our area of work and modified and extended our earlier raised 10-12 points to formal 15 points from police point of view. The media supporters identified them as fully police focused demand this time and asked for modifications and they also raised their own 10 points. Finally we had to decide together for using a collaborative approach what is explained in the negotiation section.

 
Fourth conflict rose because of the advancement of technology. Technology itself can be the facilitator and interrupter simultaneously. Many features of PC is not applicable in the Mac. When our other part of virtual team raised their points, we have copied them in the word file and used the comment option to inform our opinion; however that option is not available in Mac and such they could not locate any comment there. They informed us and we sent it again but still they could not locate it what made me competing with them that why they cannot see while I can see that. There Nancy came as an accommodating member to talk to them in QQ and send them personal message that it might be a problem of technology and such it was resolved.
 
 
Negotiation
Most important lesson I have learned from our negotiation class is to provide multiple offer of same value and then choose a suitable one from them or combine few of them together or based on the options, come up with a new option for win-win situation of both the parties.

In the conflict management section, I have mentioned that we have raised 15 points as police representative and the evening section developed 10 more in response what initiated a conflicting mode, resolved with a collaborative approach by combining and accepting from both the pool and ensure a win-win for both of police and media. In our blog, we have mentioned that we have taken 10 points from police, 5 from media and 4 points developed combining both of their concern and such ensured mutual benefit in the bargain zone.

Our second negotiation point on cost sharing was a very intelligent and strategic negotiation. At first we asked for 50-50 cost sharing between police and media but media opposed and informed that as they have to pay themselves and police payment comes from government, they cannot effort such cost and they asked for 70-30 cost sharing and later on we decided on 70-30 sharing in installation cost but 50-50 in operational cost. The most interesting part here is the discount for government purchase of installation machineries will be counted as police cost and we have assumed around 25% discount from government. Therefore the actual cost will be 45-30.

 
Another negotiation process we have followed here was applying a different option when the previous option becomes ambiguous. We raised a point that a media person cannot leave job in the middle of a case as s/he might have some important information what was opposed by other team and they wanted to remove this point for ensuring the job protection right of the media staffs. Therefore, we have come up with a supplementary idea to remove this point but serve the same purpose.  
 
Creativity Development

In our blog, we have mentioned that from a study on creativity, it is been revealed that people working in a distant place with diverse people can be more creative and working in a foreign location could make it more creative. We all have worked within the boundary of Hong Kong hence, worked with the people from different nation and culture with different background. Moreover, ideas from diversified people helped us to think rationally and also out of the box; therefore, the initial idea of evening group of developing mobile application for restaurant was used for developing mobile application for communication and tracking of respective police officer or media personnel.

 Virtual Trust in High Performance
 
I have a facebook friend, studying MAGBM in CityU. I have never met her. May be we have crossed each other many times in the campus but we don’t know each other. Still, we share information among each other and share our views and became a good friend. This is called trust (Handy, 1995). Trust is the most important factor in virtual world, specially in the virtual team.

We had the trust among each other in the team that we could perform a good job in the course and above all we had trust on ourselves that we are on the right track that leaded us to the successful completion of project. In the virtual team, developing trust is very difficult as there is no eye contact to transfer the confidence among each other therefore, we needed some support from the real world as well and that was the acceptance of our work from real world people. When we presented our both the theme, the one accepted undoubtedly built our trust on that and lead us to develop high performance result on that topic.

 Leadership in Virtual Team

Although we did not have any leader in the virtual team but in different time different person took control over the discussion and lead the discussion. Like LMX theory, we already had two subgroups within our team and each of us were focused on our individual group outcomes and tried to lead our own subgroups first and then the virtual team as a whole. We have decided the role taking and making based on our expertise and allocated among each other and roles leaders roles were rotated in time in the raise of new points. We have performed internal task focused team leadership actions based on focusing on goal, structuring results, decision making and above all focusing on quality of work we are doing.

 

Bad Effects
 
We know from theory that there are five main stage of team performance: forming, storming, norming, performing and adjourning but these stages can revolve among each other. Storming can rise again after norming or during performing. We have observed in our virtual team that norming in our team came after forming and skipping storming. It is obvious that some level of little storming was there always but that could not effect on our performance that much.

Most negative impact generated from our virtual team was lack of development of inter-personal communicational relationship. We could not share our emotion openly and such missed the sweetness of internal relationship development what creates some sorts of sense of isolation (VTSR, 2010).

Another problem we have faced in the virtual team is showing our non-verbal ques. There are many things that we express in gesture without saying a thing what was missing in our virtual team.
 
Conclusion
In the last thirteen weeks, we have learned about the three levels of performance improvement matrix: personal level, team level and organizational level. With the advancement of technology and intensity of competition, people are now moving into the hi-tech virtual era for communication and work together. Practice of knowledge management and working in a collaborative form with a mutual winning environment is the core of best performance outcomes what we have observed and practiced during our journey in the virtual team project.

 

References:

Fu P. P, Wu R., Ye Y. Y. J, “Chinese Culture and Leadership”, Culture and Leadership Across the World, 2007

Hofstede, G., “Culture's Consequences: International Differences in Work-Related Values”, SAGE Publications, 1984

Sadri, G. and Condia, J, “Managing the Virtual World”, Industrial Management, 2012

Handy, C., “Trust and the Virtual Organization”, Harvard Business Review, 1995

Magretta, J., “The Power of Virtual Integration: An Interview with Dell Computer’s Michele Dell”, Harvard Business Review, 1998

Goldfien, J. H., & Robbennolt, J. K., “What if the lawyers have their way? An empirical assessment of conflict strategies and attitudes toward mediation styles”. Ohio State Journal on Dispute Resolution, 2007

“Challenges to Work in Virtual Teams”, Virtual Team Survey Report, 2010